My definitions of value and commitment originated at a very early age. Between the ages of 11 and 24, I only saw my father three times. He left when I was very young. We had lost everything and adversity became my closest friend. It was during this time that I began to realize my personal value. As responsibilities shifted and the burdens of adulthood fell on my shoulders, I discovered how critical understanding value and commitment really was. That became even more evident when I got the call that my dad died. I was only 26.
I discovered value when we had nothing. I embraced commitment when the kindness of one Veteran allowed me to attend a private military academy. I have invested in value and commitment by collaborating with industry leaders to build a global asset trading platform trusted by high net worth individuals on a secure blockchain protocol underpinned by the full faith and due diligence of the Swiss regulatory system.
Today I teach principles of value and commitment to global leaders and successful entrepreneurs to enhance their ability to build their businesses and protect their wealth using proven principles of value for value exchange. This is why I wrote the book.
This is an asset I am gifting to you. And this, I am committed to.
Without further ado, let’s begin our journey of value.
What do you value? And how do you protect the things you value? Those questions may be harder to answer than you think.
Within the pages of Billions Under Pressure: The Art and Science of Creating, Exchanging, and Protecting Value, Jarrett Preston, world-class asset trader and CEO of Idoneus, offers masterful wisdom for creating, changing and preserving value. He has spent years helping the world’s elite trade some of the most valuable things on earth–yachts, castles, islands, artwork, gemstones–and now his knowledge of value for value exchange is in your hands.
There’s an art and science to building and balancing value in today’s volatile world. Security and freedom are now at your fingertips, without the golden handcuffs.
No matter the journey, Billions Under Pressure was written for you.
Jarrett is a leading global expert in the field of “value for value exchange” within the luxury asset markets and has accumulated nearly 25 years of direct industry experience as a respected Strategic Advisor and C Level Executive. As Chief Executive Officer at Idoneus, Jarrett leads the development of the company’s short and long-term strategy and works closely with the Board and other members of the Executive Team to execute the company’s corporate strategy across all divisions. As Founder and Managing Partner of Obsidian International Asset Trading, he pioneered the modern world’s first firm dedicated solely to facilitating the direct trade of high- value physical assets. He and his team have built and overseen multibillion-dollar trade portfolios on behalf of clients located in more than 40 countries across five continents, representing nearly every class of physical asset. His experience and vast network are invaluable to the company he leads, its ecosystem, and the clients he serves.
During these turbulent times, what is needed more than ever is a new understanding about how value is exchanged, kept, stored, and how to protect your own assets. All of which could mean the difference between generational impact, and in some cases, life or death.
Jarrett has a profound passion for using his voice to help others on their value journey. His keynotes and signature topics focus on three primary messages:
providing strategic insight into protecting, growing and exchanging assets that ensure continued future wealth
discovering the powerful outcomes of learning why commitment far outweighs involvement
creating a foundational and intentional action plan that is anchored in commitment and purposeful follow-through